Most people will struggle to read this page for more than 3 minutes without distraction.*
In a hyperconnected always-on world, that’s no surprise.
But what if you had a choice?
You can continue to live a life of reaction and distraction, OR you can be laser focused on what matters most, in work and in life.
It’s called attention management. And anyone can master it. Even YOU!
What is Attention Management?
Attention management is the ability to consistently practice some simple behaviors, including
When you manage your attention instead of letting distractions rule your day, you’ll instantly feel more empowered!
Attention management enables you to easily move from “busy” to productive…from constantly jumping from one task to the next, to doing more of what’s most important to you…from exhausted to energized…from frazzled to calm. Then you can be the best version of yourself, in all parts of your life.
Why does Attention Management matter?
Because right now you’re being driven to distraction!
Every ring, ping, and ding has trained your brain to crave the
dopamine of distraction.
Your productivity problems aren’t from lack of time. They’re from too much distraction!
The internet and smartphones killed time management.
Attention management is now the solution we all need.
“What information consumes is rather obvious.
It consumes the attention of its recipients.
Hence a wealth of information creates a poverty of attention.”
— Herbert Simon, Nobel Prize-winning economist
The good news is our focus-starved micro-attention spans can be re-trained to serve us better.
In this 2-minute preview video, author, trainer and speaker Maura Thomas explains why attention management — not time management — is the key to having more control in your life.
Four Quadrants of Attention Management
In which quadrant do you spend most of your day?
No judgment here! We all tend to spend more time distracted and reactive than we’d like to.
The first step to mastering your attention is understanding how it behaves.
OK, you’re on board – attention management matters. Where can you start?
Ready to regain control over your attention and unleash your genius?
You’ve come to the right place.
Learn more about what you can read, download, or watch today to start your journey toward a more present, more productive you.
Are you interested in the transformational power of attention management in a business setting?
Your team is.
Get free resources and tools to start moving from overworked, overtired, and over stressed, to peak productivity, motivation, and creativity.
*According to UC Irvine Professor of Informatics Gloria Mark, it takes an average of 23 minutes to recover from every interruption. And congratulations on making it to the end of the page!